links
I wrote the 3rd best blog post on inbound marketing [http://upcity.com/blog/2013/03/top-25-inbound-marketing-articles-of-the-week-march-1-2013/] this week. This is, frankly, a bit of a surprise, as I have no idea what inbound marketing is…
brands
Richard Stacy [http://richardstacy.com/2012/12/13/just-because-something-works-doesnt-mean-that-it-is-working/] : > I was using this point to illustrate the main theme of my presentation – namely that we now have two worlds: the world of the audience and the world of the individual […] Up until this point there has only ever been
A force of nature on stage –Ramon de Leon [https://twitter.com/Ramon_DeLeon] who does social media marketing for Dominos Pizza. And I love him for never saying “engagement” – and for bringing a sleepy Le Web crowd to life with the sheer energy of his performance. Highlights: People listen,
marketing
Last night I tweeted this: > This is horrible beyond words – force your readers to share your content before they can read it… codecanyon.net/item/viral-loc… [http://t.co/s57tKcUS] — Adam Tinworth (@adders) November 21, 2012 [https://twitter.com/adders/status/271385189144485888] I’m not going to link to
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/steven-gradidge.jpg] Steven Gradidge, White Hat Media [http://www.whitehatmedia.com] Search and social have finally come together. They’re hugging. Ahh. That’s the premise of Steven Gradidge [http://www.twitter.com/stevengradidge]‘s talk at the Brighton
advertising
*Liveblog: open to error, inaccuracies and howling typos*** ** [https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/allister-frost.jpg] Allister Frost, managing director, Wild Orange Media [http://www.wildorangemedia.com] Have we ever been to Go Ape [http://goape.co.uk]? He has. And he’s talking about
Journalism
Sarah Lacy is outraged by PR behaviour [http://pandodaily.com/2012/08/24/no-feedgen-i-wont-publish-the-article-you-wrote-about-yourself-under-my-byline/] : > A company pivoted (read: failed) and decided it wanted some positive press. So it paid someone to write a story. Not a press release or a guest post, an actual fake news story, paid for
Blogging
Richard Stacy on predictions that social media is failing [http://richardstacy.com/2012/08/14/social-media-is-failing-so-lets-forget-it/] (woe! woe! woe!): > Is it a failure of social media, or is it a failure of marketing to adapt itself to work within social media. In my view it is the later. As
bullshit
[via [Mark Payton on Google+](https://plus.google.com/114812212406230173522/posts/6qp6qKfoD3x)]
marketing
Shel Israel for Forbes [http://www.forbes.com/sites/shelisrael/2012/07/05/will-marketing-muck-up-social-media/] : > There was once a Golden Age of social media, when people talked about the ability to find useful, interesting, valuable people to talk with all over the world. Businesses of all sizes discovered that there
Jason Kitcat, Leader, Brighton & Hove City Council [https://i2.wp.com/www.onemanandhisblog.com/content/images/2012/06/jason-kitcat.jpg] Jason, as befits his position, gives us a pitch for why Brighton is so very great. He highlights Brighton’s position as a “super-city” and one that will drive
advertising
Andrew Grill, talking about Skype’s plans for in-call advertising [http://londoncalling.co/2012/06/skype-will-fail-when-conversation-ads-launch-and-disrupt-your-calls/] : > “highlight unique and local brand experiences”- what?? Humans don’t speak like this to to other humans. This is ad speak. There is a clear phenomenon where people get so embedded in