monetisation

You don't own your PageRank, so you can't sell it Members Public

My, my. It’s been an interesting few days for web publishers, hasn’t it? Interflora’s Search Death First of all, Google wiped Interflora [http://martinmacdonald.net/interflora-seo-penalty/] from the search rankings: > Searching for the terms [Flowers], [florist], [flower delivery], [flowers online] and hundreds of other related search

Adam Tinworth
Adam Tinworth
Google

Nostalgia for the pyjamas insult Members Public

PandoDaily’s David Holmes [http://pandodaily.com/2013/01/02/andrew-sullivans-blog-is-adding-a-pay-meter-does-that-mean-you-should-too/] on Andrew Sullivan’s new paywall [http://andrewsullivan.thedailybeast.com/2013/01/a-declaration-of-independence.html] : > Andrew Sullivan isn’t some pajama-clad mouth-breather toiling away in his mother’s basement. He’s an industry veteran who edited The New Republic

Adam Tinworth
Adam Tinworth
2003

Dear Superman, about that blogging thing... Members Public

An open letter to Superman [http://www.bigfashionista.co.uk/2012/10/an-open-letter-to-superman.html]: > Firstly, let’s talk money. I assume you are being paid at The Daily Planet? You are? Well being a blogger is slightly different. As a blogger, you are expected to eat your “raised profile”

Adam Tinworth
Adam Tinworth
Blogging

Twitter has chosen a fickle monetization mistress Members Public

IFTTT CEO Linden Tibbets: > In recent weeks, Twitter announced policy changes* that will affect how applications and users like yourself can interact with Twitter’s data. As a result of these changes, on September 27th we will be removing all Twitter Triggers, disabling your ability to push tweets to

Adam Tinworth
Adam Tinworth
APIs

Why your website is ugly Members Public

Duncan Arthur [http://www.bandt.com.au/opinion/cleaning-up-digital-publishing]: > We’ve seen traditional publishers we applaud for beautifully designed print publications throw out their own rulebook for their web-based versions. High-end design, it seems, has been viewed as incompatible with amassing the glut of page views and ad impressions,

Adam Tinworth
Adam Tinworth
advertising

Skype: what is this strange human concept of "conversation"? Members Public

Andrew Grill, talking about Skype’s plans for in-call advertising [http://londoncalling.co/2012/06/skype-will-fail-when-conversation-ads-launch-and-disrupt-your-calls/] : > “highlight unique and local brand experiences”- what?? Humans don’t speak like this to to other humans.  This is ad speak. There is a clear phenomenon where people get so embedded in

Adam Tinworth
Adam Tinworth
advertising

There's gold in them there content archives Members Public

Don't let a focus on news blind you to value in your archive.

Adam Tinworth
Adam Tinworth
archives

#newsrw - Making money from content Members Public

Alex Watson, head of app development, Dennis [https://i0.wp.com/www.onemanandhisblog.com/content/images/2012/02/AlexWatson.jpg] Apple’s Newsstand is a retail environment. Prior to it, you were just another app in the App Store. It is more of a retail shopping experience than we’re

Adam Tinworth
Adam Tinworth
apps