iPad Now That's the (iPad) Way To Do It Adam Tinworth Adam has been a blogger for over 15 years, and a journalist for more than 20. He currently works as a consultant and trainer, helping people do better online journalism. More posts by Adam Tinworth. Adam Tinworth 1 Nov 2011 • 1 min read A nice, simple and clear incentive for sharing your subscriber data with Bloomberg Businessweek. Good call.