advertising
Yesterday, the news broke that Medium has shifted direction [https://blog.medium.com/renewing-mediums-focus-98f374a960be#.matjqmcr2], and is laying off some people, and bashed out a quick post. With a nightâs sleep (but not a good one, thanks to my youngestâŠ) behind me, I have a slightly more nuanced take,
apps
Medium is making Publications, its approach to creating âwebsitesâ within the platform, much more prominent in its apps [https://blog.medium.com/a-new-home-for-your-favorite-publications-in-the-medium-app-289443747d42#.40dnb9r17] : > Only publications that you follow on Medium will be featured on your appâs home screen (and only when they have new posts to read)
business models
Talking of publishing platforms, Bill Simmonsâ new venture, post-Grantland and ESPN [http://espnmediazone.com/us/espn-statement-regarding-grantland/], is heading to Medium [https://medium.com/@el/medium-home-of-the-ringer-829dd263f955#.d9g8rm3ik]: > We first talked to Bill in December. Over the ensuing weeks, it became clear that we have a shared passion for raising the
Interesting news from the folks at Facebook â Instant Articles for all [http://media.fb.com/2016/02/17/opening-up-instant-articles/]: > Weâre excited to announce that on April 12th at Facebookâs F8 conference, we will be opening up the Instant Articles program to all publishersâof any size, anywhere
content strategy
Simon Owensâ reason for cross-posting to his blog, Medium and LinkedIn [https://medium.com/marketing-102/why-every-blog-post-should-be-crossposted-to-linkedin-and-medium-659be418ebe9] : > The harsh reality is that only a tiny fraction of your social media followers will click on a link to an outside website, and most prefer to interact and consume content thatâs
Pinterest is the quiet powerhouse of the social media world, driving more traffic than, say, Twitter, yet receiving much less attention. This change should make things more interesting: > The company says developers who integrate Pinterest sign-in will be able to offer users âa personalized, curated experience based on their
Blogging
Medium continues to evolve at a fair old clip; * First we had the launch of its more âbloggyâ interface to encourage more short form writing [https://medium.com/the-story/a-less-long-more-connected-medium-c345db2d6a56] . * Then they brought writing to the iOS app [https://medium.com/the-story/tell-your-story-anywhere-ef28fedf347], finally: But the most interesting â and possibly
business models
Panel * Ben Huh, Cheezburger * Michael J. Wolf, Activate * Frédéric Filloux, Groupe Les Echos * Host: Cedric Ingrand, Podcaster & resident geek at LCI/TF1 The revenue challenge [https://i2.wp.com/www.onemanandhisblog.com/content/images/2014/12/Frederic-Filloux.jpg] Frédéric Filloux: This will be the first year in six years
platforms
A blog post from the Twitter folks [https://dev.twitter.com/blog/changes-coming-to-twitter-api]: > If your application already has more than 100,000 individual user tokens, youâll be able to maintain and add new users to your application until you reach 200% of your current user token count (as
channels
This afternoon, Apple will unveil the latest iteration of the iPad, and quite possibly the new version of the little Apple TV box, too. Itâll be another product announcement that both the specialist tech press and the mainstream newspapers will crawl all over, and with good reason. However you
content
Simon Land â Magus [http://www.magus.co.uk/activestandards/] (sponsor) They want to help us manage the quality of content. Over half of websites have four plus errors per page. State of the art CMOS? You canât lock everything down. The Magus approach is to patrol your live content
antony mayfield
Antony Mayfield succinctly captures what Iâve been feeling about peopleâs attitude to the internet over the last year or so: > The other problem we have is we fixate on platforms, like Facebook, Google or Twitter and use them as proxies for the complexity of the web. It