social networks
Journalism is a social process: we need to connect with our audience Paid Members Public
Building an audience is a skilful dance, combining numbers, instinct — and good, old-fashioned conversations.
Bluesky is having a moment. Time to pay attention. Paid Members Public
Musk's close alignment with the new US President-elect has triggered a new exodus from X — with many communities heading for Bluesky. Will this be the tipping point for the new network?
What comes after Twitter? Paid Members Public
And are we wordsmiths doomed to be replaced by the video stars?
Collapsing Context Collapse Paid Members Public
Mass scale social platforms were wildly profitable — but also terrible social environments for most people. We need more context in our communities.
Blue sky thinking about emerging social platforms Paid Members Public
There's a whole new wave of social media emerging. Do you need to be there now?
As social platforms decline, publishers have an opportunity Paid Members Public
As the dominant social platforms change, and pivot away from being networks to media destinations, publishers could step into the gap they leave.
Weekend Reads: social media cycles, AI and a podcast car crash Paid Members Public
Insights into the decline and fall of social networks, the audience capture of celebrities — and the surprisingly dangerous nature of podcasting.
Facebook’s long, slow breakup with journalism is underway Paid Members Public
Meta is putting Facebook's journalism-related features on the back burner. The social network's on and off relationship with news is finally over.
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