Why I buy Apple

Adam Tinworth
Adam Tinworth

This man understands:

Lick Me, I’m A Macintosh / What the hell is wrong with Apple that they still give a damn about design and packaging and “feel”?

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.