The Role of the Corporate Blogger

Adam Tinworth
Adam Tinworth

This video from one man social media whirlwind Andrea Vascellari is well worth your time. It’s a talk in which Skype chief blogger Peter Parkes takes a thoughtful look at the role of the corporate blogger:


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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.