iMovie ‘11 and the journalist

Adam Tinworth
Adam Tinworth

Some thoughts from Chris Meadows on iMovie ‘11, released yesterday:

It’s funny to compare the fancy capabilities of iLife’s video editing component to the AVID MediaSuite Pro nonlinear video editor I used when I was getting a Mass Media degree back in the ‘90s (on a Mac whose hard drives had an amazing 5 gigabytes of storage—who’d ever need that much space for anything except video editing?). You can do a hell of a lot more with iLife than you could with that old AVID—and the selfsame AVID was what many TV shows of the day were using. Professional or near-professional quality media production has never been within the reach of so many people.

Bear that in mind next time someone tells you that iMovie isn’t up to journalistic video standards…

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.