One Man & His Blog

Another (useful) media metaphor

A predictably insightful and inspiring post from Mr Mayfield:

> It occurs to me that media and marketing businesses are like the master craftsmen of old. Master masons in the middle ages created cathedrals and castles of staggering scale and beauty.  > When science – and especially mathematics – began to make its influence felt more, though, a whole new world of possibilities opened up – what we think of as the modern discipline of architecture. Projects of scale and ambition were led by architects. > > Architects brought together science and the art. > That’s not to say that master masons wouldn’t and didn’t have a future – but it was a future within the context of architecture as a discipline, as a world view.

I’ve felt for a long time that the future of media will look very different from even its recent past. This is more grist to the mill.


Written by

Adam Tinworth   Adam Tinworth

Adam has been a blogger for over 20 years, and a journalist for more than 25. He currently works as a consultant and trainer, helping people do better, more engaged online journalism.


Comments

Sign up or Sign in to join the conversation.