There’s plenty for journalists to learn from yesterday’s Apple event, not least that spending weeks doing reports based on unsubstantiated rumours about a forthcoming iPhone is a really, really great way to make yourself look incredibly stupid once the event has happened.
I don’t really have a great deal to say about the new iPhone 4S, other than to note that it’s a solid update. From a journalist’s tool point of view, the most significant announcements were probably the following:
- [Better camera](http://www.apple.com/uk/iphone/built-in-apps/camera.html) – the iPhone 4 was already capable of producing print-quality photos. This only improves that - Faster camera – an underreported but significant update. Just over a second to camera readiness? Half a second until you can take a second photo? Great for fast-moving events. - [Gyroscope-based stabilisation for HD video](http://www.apple.com/uk/iphone/features/#hdvideo) – another improvement that makes this a great field multi-media tool
The iPhone was already a great multi-media reporting tool. This update just makes it even more compelling.
Become a One Man & His Blog member below to join the conversation (it's free!). As a member, you will also receive new posts by email (you can unsubscribe at any time).