The solution to Twitter bullying?

Adam Tinworth
Adam Tinworth

Euan Semple on the recent Twitter abuse issues:

Bullies gain strength from that audience. The audience is to blame for not saying anything. Sure their hardcore mates would have egged them on but there must have been some at the periphery who felt uncomfortable and should have spoken up.

Social consequences are the most powerful deterrent in a social space like Twitter. And we can’t create those by appealing to Twitter itself.

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.