Buttry academic goodness, the new home for digital journalism proponents?

Adam Tinworth
Adam Tinworth

Steve Buttry is heading into journalism education:

The next chapter of my career will be at Louisiana State University. After I wrap up my work at Digital First Media July 1, I will become the Lamar Visiting Scholar at LSU’s Manship School of Communication.

While that’s great news for Steve and his students-to-be, I remain cautious about the emerging trend of digital change experts being edged out of newsrooms, and resurfacing in education. On the positive side, it means we gets much better educated next generation of journalists coming through – even if some of them actively resist the notion that they need digital skills – which will aid the industry in the long-term.

On the negative side, more and more expertise on fighting the battles that need to be fought within publishers is no longer taking part in that war.

That’s one reason why I’m glad to be mixing consultancy with education work right now.

change managementdigital journalismjournalism educationjournalism studentsnewsroomsSteve Buttry

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.