Lockhart Steele remembers the fun:

I sat on the roof of my apartment building last week with my old friend Jonny Porkpie, talking to him about this idea I had to relaunch my personal blog. Jonny, thinking it over, didn’t encourage or discourage me. Instead, he asked, “Should I relaunch my blog too?”

Which is really the perfect reply. Back then, we’d had a ton of stupid fun linking to each other’s blog posts for no other reason than that they existed and that it amused us greatly. Who wouldn’t want back in on that?