Adam Tinworth

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

tl;dr: the return of the links Members Public

A lot’s happened since I last did a tl;dr, so expect a mix of links from over the last six weeks below — and probably for the next couple of weeks as I play catch-up. Thanks for all the great feedback about this format, by the way. It’s

Adam Tinworth
Adam Tinworth
tl;dr newsletter

Your favourite posts of 2021 Members Public

As the old year fades into memory, and the new year is born, let's take a look back at the posts that caught your attention in 2021.

Adam Tinworth
Adam Tinworth
OM&HB

Happy Holidays Members Public

A festive missive to my beloved readers.

Adam Tinworth
Adam Tinworth
admin

What should your newsroom look like in the era of hybrid working? Members Public

Some publishers are abandoning their offices. Some are trying to force staff back to their desks. But there is a middle way that could work out better for everyone.

Adam Tinworth
Adam Tinworth
management

5 tweets worth your attention this week Members Public

Even a hellsite can produce gems worth your time.

Adam Tinworth
Adam Tinworth
X (Twitter)

Substack targets the UK, and hires away Elle editor-in-chief Members Public

The VC-funded newsletter platform looks to secure writers and increase growth in the UK — its second biggest market.

Adam Tinworth
Adam Tinworth
newsletters

Getting tone of voice right on social media Members Public

Being able to talk like the people you want to reach is a critical audience engagement skill.

Adam Tinworth
Adam Tinworth
Social Media

tl;dr #5: the catch-up edition Members Public

Apologies for missing last week. A crunch point in my working life left me little time to do anything but prepare for, deliver and follow-up courses and lectures. Things are just starting to ease off, so, without further self-flagellation, let's get on with the latest catch-up reading. (I

Adam Tinworth
Adam Tinworth
tl;dr newsletter