I'm giving TikTok its own page. And I'm also starting to build out a page of interesting series concepts.

Vox: How China is changing Hollywood

Interesting example of using social techniques, coupled with feature-style story structure, to drive a longer social video.

Quartz: The Millennial Whoop

Sound is essential to this one, but again, see how social storytelling techniques are used.

The Economist: Rwanda’s Eternal President

Great example of how you can tell a complete story in just a few minutes.

World Economic Forum: Forest Bathing

The video we set out to beat…

Mail Online: Daddy & Baby dance classes

Emotional heart-string tugging…

LAD Bible: How to change the world