OM&HB
Your favourite posts of 2021
As the old year fades into memory, and the new year is born, let's take a look back at the posts that caught your attention in 2021.
management
What should your newsroom look like in the era of hybrid working?
Some publishers are abandoning their offices. Some are trying to force staff back to their desks. But there is a middle way that could work out better for everyone.
X (Twitter)
5 tweets worth your attention this week
Even a hellsite can produce gems worth your time.
newsletters
Substack targets the UK, and hires away Elle editor-in-chief
The VC-funded newsletter platform looks to secure writers and increase growth in the UK — its second biggest market.
Social Media
Getting tone of voice right on social media
Being able to talk like the people you want to reach is a critical audience engagement skill.
SEO
SEO: AMP’s days are numbered
Since 2014, publishers have felt obliged to publish Accelerated Mobile Pages to get good news search traffic. Those days may well be over.