New Year. And...?

Adam Tinworth
Adam Tinworth

I’ve often felt that the whole New Year thing was something of a fraud. So, the planet has orbited around the sun exactly once since an arbitrary date. And?

People view it as a time for renewal, for change. They see it as a new chance to explore new avenues. Irrational, isn’t it? I’ve paid the holiday less and less attention in the last few years, and this New Year passed with nothing more than a really good party.

In other words, no re-launch here. Expect this blog to carry on much as before this year. Sporadic, interesting mainly to me, slightly incoherent. It’s the way I like it.

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.