Paul Walsh of Segala is up now. OK – they’ve written a browser extension that indicated in search results which sites are making declarations about their content. IE: a medical site could declare that it adhering to a code of practice. Others could declare that they are suitable for people with certain disabilities. It’s sorta like metadata on steroids for websites.

I like this guy. He’s talking in user experience terms. Like porn sites being able to declare that they aren’t child-friendly. Responsible porn?

SearchThresher is the extension he’s demonstrating. ContentLabel is the place to go for the labelling.