Free = More Pageviews = Money?

Adam Tinworth
Adam Tinworth

The New York Times has seen traffic go up on certain sections of its site since it dropped the paywall. Which is good.

However, this only matters if those pageviews are translating into revenue somehow…

new york timesnewspaperspaywallsPublishingrevenues

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.