The Two Tier Tablet Market

Adam Tinworth
Adam Tinworth

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In the shadow of a hurricane, Google launched some new tablets, a phone and a revamp of the latest version of Android.

Pondering this, I’ve come to the comclusion that we’ve actually got two tiers of tablets: the Google/Amazon content tablet tier, and the Apple/Microsoft PC-replacement tier.

Which paradigm will win?

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Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

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