Event organisers hijack attendees Twitter accounts

Mashable reports on a complete abuse of New York Comic Con attendees’ Twitter accounts:

Fans, celebrities and press attending New York Comic Con on Thursday sent out laudatory tweets expressing excitement to be at the annual convention — or at least it looked like they did, as the tweets were published entirely without their permission or knowledge.

What’s worse is that they don’t even seem particularly sorry they did it:

As you may have seen yesterday, there were some posts to Twitter and Facebook issued by New York Comic Con on behalf of attendees after RFID badges were registered. This was an opt-in function after signing in, but we were probably too enthusiastic in our messaging and eagerness to spread the good word about NYCC.

As the word spreads that social media can powerfully extend the reach of events like this, I’d lay good money on further abuses like this happening.

Photo by NY Big Apple and used under a Creative Commons licence