Why we need the hyperlocals

Adam Tinworth
Adam Tinworth


Greenwich Council has finally come clean and admitted its weekly newspaper, Greenwich Time, is signed off by leader Chris Roberts… “to ensure political neutrality and to protect the borough’s reputation”.

Council-run newspapers and magazines are not journalism, they’re propaganda. They will not fill the gap left by failing local publisher business models. This is why the hyperlocal movement — for all its struggles and false starts — is so important.

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.