Their contempt for digital is your competitive edge

Adam Tinworth
Adam Tinworth

Lovely quote here from Wolfgang Blau, The Guardian‘s director of digital strategy:

5. Why (the hell) do so many young journalists still want to write
the title story of a print (!) magazine?

Why (the hell) would you even care? Let them. If they have contempt for digital journalism, view it as your competitive advantage and enjoy it while it lasts. And print is a beautiful, delightful medium. It won’t go away. May it always exist, just not stand in the way of progress.

I couldn’t agree more.

His two recent posts – The ever same questions some European media journalists just can’t stop asking and Good questions trigger conversations – are both worth reading in their entirety.

digital journalismJournalismjournalism studentswolfgang blau

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

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