Twitter is stagnant

Adam Tinworth
Adam Tinworth


A long-term turnaround depends on Twitter expanding its audience. That number stands at 328 million monthly active users — the same as in the prior quarter, the San Francisco-based company said in a statement Thursday.

I used to love Twitter. I was one of its first 50,000 users. It's been part of my life for more than a decade. But I'm really struggling to find a reason I should spend any time at all there right now, other than the fact I have to keep engaged with it for working purposes. And I know increasing numbers of people who feel the same.

I hope they find a solution to this – but the signs are not encouraging.

Social MediaX (Twitter)

Adam Tinworth Twitter

Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.