Microsoft does sci-fi offices really well

Strange how Microsoft have finally got good at making corporate tech look sexy.

Adam Tinworth
Adam Tinworth

Microsoft have really got the art of the product video sorted now. They can actually make corporate tech look cool:

I wonder if it'll actually get much traction beyond high-end design firms and architects, though? I hope it does, because I'd love this sort of tech to become commonplace — but experience has taught me to be cynical.

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.