Adam Tinworth

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

Morning Conference #1 Members Public

The first issue of the daily newsletter for OM&HB subscribers.

Adam Tinworth
Adam Tinworth
Morning Conference emails

Rewarding good subscriber content is not the same as rewarding clickbait Members Public

The Telegraph's plan to incentivise subscriber-friendly content doesn't look like clickbait payments, whatever Twitter says

Adam Tinworth
Adam Tinworth
paywalls

On the Harry & Meghan interview and the UK press Members Public

Some reactions from UK media to the accusations of racism levelled during the Oprah interview.

Adam Tinworth
Adam Tinworth
tabloids

Audience Engagement = Audience Respect Members Public

When they complain, we should feel some obligation to explain — even if that goes against the grain of the way we have always operated.

Adam Tinworth
Adam Tinworth
audience engagement

The skill of making emailing spinach go viral Members Public

Don't assume every viral story is an accident: you can learn to maximise your chances of it happening.

Adam Tinworth
Adam Tinworth
audience engagement

Why you should subscribe to Nick Petrie's Evolving Newsroom Members Public

The Times's deputy digital head has a great new newsletter. Here's why it's worth your time.

Adam Tinworth
Adam Tinworth
nick petrie

Seven lessons in the future of digital journalism Members Public

Seven recent stories from around the web — and the underlying themes they represent

Adam Tinworth
Adam Tinworth
digital journalism

The Ghost of future publishing systems Members Public

Or why am I writing about a Christmas present in late January?

Adam Tinworth
Adam Tinworth
ghost