google trends

How to use Google Trends data in journalism Members Public

How to use Google Trends data in journalism [https://medium.com/google-news-lab/what-is-google-trends-data-and-what-does-it-mean-b48f07342ee8#.26otqk455] An excellent piece by Simon Rogers explaining how Google Trends data is collected, and the context for understanding it. In short – it’s relative rather than absolute data, and you’re looking for spikes and changes

Adam Tinworth
Adam Tinworth
data journalism

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Adam Tinworth

Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 25. He lectures on audience strategy and engagement at City, University of London.