influence measurement
Interesting business models: Blogosphere magazine tries to Kickstart an influence platform Paid Members Public
Blogosphere, the influencer industry magazine, is trying to kick start a relationship management platform for the influencer market. Interesting idea - but can they make it work?
A million accounts gone and a journalist suspended after fake follower exposé Paid Members Public
Twitter wiped out over a million fake followers after an NYT report
Life in the Instagram engagement farming mines Paid Members Public
Here’s a look at life inside the Instagram “influencer” bubble [http://behindthequest.com/instagram-created-a-monster/] — and it’s not pretty: > Unfortunately most of these brands and companies are clueless about the fact that some of these numbers they look at are incredibly inflated by the tricks and shenanigans we
It's an "influencer" bubble, not a tech bubble Paid Members Public
Beware the hype of the social media gurus [http://observer.com/2015/04/how-to-survive-the-looming-tech-bubble-ignore-the-gurus/] : > So what we have here are ignorant people (Vaynerchuk, Brogan, Kawasaki, and friends) telling big brands and agencies to dump their money into unproven platforms, or platforms with really shady metrics that they can totally
Life in the "influencer" club Paid Members Public
You might be an influencer - but is anyone actually influenced?
Klout clouted at Le Web Paid Members Public
Klout's founder Joe Fernandez failed to defend his product under the lightest of criticism at LeWeb London.
Five commuting reads for content types Paid Members Public
Read and enjoy: * Are digital editions attracting new readers [http://emediavitals.com/content/digital-editions-attracting-new-audiences-not-just-print-readers?utm_source=Daily+Buzz&utm_campaign=20303f8505-_nb_DB_03-12-2012&utm_medium=email#.T14GwULnhTM.twitter] ? * What is disruption and how can it be harnessed [http://www.asymco.com/2012/03/12/what-is-disruption-and-how-can-it-be-harnessed1/?utm_source=
Influential or just noisy? Paid Members Public
Given that I spent most of social media week hammering at the keyboard of my MacBook [http://www.onemanandhisblog.com/archives/2012/02/like_minds_at_social_media_week_london.html] , bashing out liveblogs for the good people at Like Minds [http://wearelikeminds.com/], I’m faintly surprised to discover
