influence measurement

Interesting business models: Blogosphere magazine tries to Kickstart an influence platform Members Public

Blogosphere, the influencer industry magazine, is trying to kick start a relationship management platform for the influencer market. Interesting idea - but can they make it work?

Adam Tinworth
Adam Tinworth
blogosphere

A million accounts gone and a journalist suspended after fake follower exposé Members Public

Twitter wiped out over a million fake followers after an NYT report

Adam Tinworth
Adam Tinworth
fake followers

Life in the Instagram engagement farming mines Members Public

Here’s a look at life inside the Instagram “influencer” bubble [http://behindthequest.com/instagram-created-a-monster/] — and it’s not pretty: > Unfortunately most of these brands and companies are clueless about the fact that some of these numbers they look at are incredibly inflated by the tricks and shenanigans we

Adam Tinworth
Adam Tinworth
engagement

It's an "influencer" bubble, not a tech bubble Members Public

Beware the hype of the social media gurus [http://observer.com/2015/04/how-to-survive-the-looming-tech-bubble-ignore-the-gurus/] : > So what we have here are ignorant people (Vaynerchuk, Brogan, Kawasaki, and friends) telling big brands and agencies to dump their money into unproven platforms, or platforms with really shady metrics that they can totally

Adam Tinworth
Adam Tinworth
hype

Life in the "influencer" club Members Public

You might be an influencer - but is anyone actually influenced?

Adam Tinworth
Adam Tinworth
influence

Klout clouted at Le Web Members Public

Klout's founder Joe Fernandez failed to defend his product under the lightest of criticism at LeWeb London.

Adam Tinworth
Adam Tinworth
alexia tsotsis

Five commuting reads for content types Members Public

Read and enjoy: * Are digital editions attracting new readers [http://emediavitals.com/content/digital-editions-attracting-new-audiences-not-just-print-readers?utm_source=Daily+Buzz&utm_campaign=20303f8505-_nb_DB_03-12-2012&utm_medium=email#.T14GwULnhTM.twitter] ? * What is disruption and how can it be harnessed [http://www.asymco.com/2012/03/12/what-is-disruption-and-how-can-it-be-harnessed1/?utm_source=

Adam Tinworth
Adam Tinworth
content strategy

Influential or just noisy? Members Public

Given that I spent most of social media week hammering at the keyboard of my MacBook [http://www.onemanandhisblog.com/archives/2012/02/like_minds_at_social_media_week_london.html] , bashing out liveblogs for the good people at Like Minds [http://wearelikeminds.com/], I’m faintly surprised to discover

Adam Tinworth
Adam Tinworth
analytics