platforms
The secret of Apple News+ success? Knowing your content and your audience Paid Members Public
What does a fried egg have to do with the Wall Street Journal and Apple News+? It's all about your most important content…

It's 2019, and you still need to own your content Paid Members Public
Beware the roach motels of the platforms - if content is your business, you still need to own and publish it yourself.

Is Medium aiming to be the Facebook of long-form writing? Paid Members Public
Stowe Boyd has some serious questions about the future of Medium [https://medium.com/@stoweboyd/is-medium-following-the-facebook-playbook-6a21b3db6e7d] : > And what about Medium? Are we better off because of Medium’s mechanisms to suggest to us what to read, or would we be better off with thousands of independent curators and publishers, or

How The Economist plays the platform game Paid Members Public
How do you recruit new subscribers - especially young ones? For The Economist, social platforms are a big part of the equation…

Medium is struggling to break out of the tech niche Paid Members Public
Interesting analysis of Medium’s audience [https://mondaynote.com/a-new-model-for-medium-3ad7cc638c13#.k4ef5accn] from Frederic Filloux, which I missed last month: > This is both good and bad news. On the plus side, Medium mostly addresses the tech elite. This is a premium audience, attracted by quality, more likely to pay for information;