The secret of Apple News+ success? Knowing your content and your audience Paid Members Public
What does a fried egg have to do with the Wall Street Journal and Apple News+? It's all about your most important content…
It's 2019, and you still need to own your content Paid Members Public
Beware the roach motels of the platforms - if content is your business, you still need to own and publish it yourself.
Is Medium aiming to be the Facebook of long-form writing? Paid Members Public
Stowe Boyd has some serious questions about the future of Medium [https://medium.com/@stoweboyd/is-medium-following-the-facebook-playbook-6a21b3db6e7d] : > And what about Medium? Are we better off because of Medium’s mechanisms to suggest to us what to read, or would we be better off with thousands of independent curators and publishers, or
How The Economist plays the platform game Paid Members Public
How do you recruit new subscribers - especially young ones? For The Economist, social platforms are a big part of the equation…