reach

A D&D-style bard holding a laptop and phone, signing about search

Google’s Bard sings a song to welcome the second age of search Members Public

Google is racing Microsoft to transform search with AI chat tools. What does this mean for your traffic?

Adam Tinworth
Adam Tinworth
AI

How The Correspondent plans to handle audience engagement Members Public

The Correspondent has revealed a little bit about how it's going to be run — and where its money is going.

Adam Tinworth
Adam Tinworth
the correspondent

High reach numbers: a dangerous seduction Members Public

Interesting observation from Antony Mayfield [https://brilliantnoise.com/blog/indies-agencies-and-the-battle-for-branded-content/?utm_source=blog_adam_tinworth] (who is finally blogging again): > [The audience’s] antipathy to advertising in general (witness ad-blockers and the rise of ad-free streaming) may present indies with their biggest opportunities in the branded content market: they

Adam Tinworth
Adam Tinworth
antony mayfield