social media management
Do people read what they share and like on Facebook? Paid Members Public
Chartbeat have been diving deep on the data [http://blog.chartbeat.com/2017/04/11/do-people-actually-read-what-they-share-on-social-channels/] and the answer is… > While there is a small positive correlation between shares and total engagement, the relationship between the two is quite weak. For stories that attracted 1000 shares on Facebook, the Total
Instagram's account switching: a pleasing attention to detail Paid Members Public
So, we finally have it. Instagram now supports account switching [http://blog.instagram.com/post/138938416772/160208-accountswitching] from within the app. This is, of course, fantastic news for anyone who is managing a site’s Instagram account while trying to use the app for personal reasons, too. Up until now
Instagram rolling out account switching to selected iOS users Paid Members Public
Instagram rolling out account switching to selected iOS users [http://blog.latergram.me/multiple-instagram-accounts-on-ios/] This is enough to make every social media editor in the land prick up their ears: > Some iOS users have reported to Latergramme that they are now able to add multiple Instagram accounts to their Instagram
Happy New Year - but not for some social media managers Paid Members Public
How to ruin New Year’s Day – as a social media manager [http://www.theguardian.com/technology/2015/dec/31/happy-new-year-when-scheduled-tweets-go-wrong] > At the stroke of midnight on 31 December, eager social media managers set free their 2016 messages. There was just one problem … Beware, beware, beware the scheduled tweet… Oh,
Tweetdeck to save idiot social media managers from themselves Paid Members Public
Tweetdeck tries to save you from posting to the wrong account. This might save people's jobs…
"Twitter is our competition" Paid Members Public
> “Twitter is our competition, we have faced up to that reality,” said Matt McAllester, Europe editor at Time. That’s a controversial start to a nice piece from Abigail at journalism.co.uk, from a Web Summit panel on journalism and social media [http://www.journalism.co.uk/news/how-outlets-are-using-twitter-youtube-google-in-news-reporting-/
US Airways: that tweet explained Paid Members Public
An excellent explanation of how US Airways ended up tweeting the pornographic plane [http://barker.co.uk/usairways] – which explains why the social media guy didn’t get fired [http://mashable.com/2014/04/15/us-airways-employee-tweet/]. I’m pleasantly surprised about how maturely this has all worked out. Is the
