Social Media

Posts about social media platforms, how to use them and techniques for getting the best results.

Joanna Geary: So, that online community stuff - it's all sorted now? Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/jo-geary-sarah-marshall.jpg] * Liveblog of a talk given by Jo at Hacks/Hackers Brighton in September 2012* ## [Joanna Geary](http://www.joannageary.com "Joanna Geary")In 2010, the last national reporter picked up a Twitter account, and we’

Adam Tinworth
Adam Tinworth
change management

Corporate voice is inherently impersonal Members Public

James O’Brien [http://contently.com/blog/2012/08/24/mckayla-maroney-scowl-meme-the-unpredictable-life-of-viral-content/] , quotingAlex Goldfayn [http://www.evangelistmktg.com]: > “Most of the content that companies put out on social media doesn’t catch on,” he said. “It’s too corporate and promotional. Despite the money invested — and the myriad social-media marketing

Adam Tinworth
Adam Tinworth
corporate life

Quick wins vrs long-term victories Members Public

An interesting quote from David Armano [http://darmano.typepad.com/logic_emotion/2012/08/mobility.html], that reinforces the discussion on cycles [http://www.onemanandhisblog.com/archives/2012/08/social_media_isnt_failing_-_the_mainstre.html] last week: > We’ve seen this movie before. In the early days

Adam Tinworth
Adam Tinworth
engagement

Social media isn't failing - the mainstream is just fickle Members Public

Richard Stacy on predictions that social media is failing [http://richardstacy.com/2012/08/14/social-media-is-failing-so-lets-forget-it/] (woe! woe! woe!): > Is it a failure of social media, or is it a failure of marketing to adapt itself to work within social media.  In my view it is the later.  As

Adam Tinworth
Adam Tinworth
Blogging

Branch: new conversations for the internet Members Public

Branch [http://branch.com], a new discussion platform for the interwebs is out of beta [http://bulletin.branch.com/post/29351108916/welcome-to-branch], but not out of needing an invite to get in. Ah, well. Until we hoi polloi are allowed in to play, we can gaze adoringly at on-going Branches,

Adam Tinworth
Adam Tinworth
branch

The Mighty Marvel Pinterest Members Public

Marvel Comics launches Pinterest and Tumblr accounts [http://marvel.com/news/story/19181/marvel_unveils_pinterest_and_tumblr_accounts] . A visual content publisher promotes itself on visual aggregation and sharing sites. Utterly simply, perfect match. I could do without the “begging for engagement” comments under every image, though: “What do

Adam Tinworth
Adam Tinworth
aggregation

The new integration: newsroom and developers - #newsrw Members Public

A panel discussion on the digital future chaired byKatie King, senior product manager, Portal & Partners, MSN UK Raju Narisetti, Wall Street Journal Digital If in 2012, if you’re still talking about integrating print and digital, you’re in deep, deep trouble. Good journalism matters – but experiencing that content

Adam Tinworth
Adam Tinworth
community management
Cory Haik of the Washington Post.

Cory Haik keeps the Washington Post in beta - #newsrw Members Public

Live-blogged notes from Cork Haik's talk at news:rewired

Adam Tinworth
Adam Tinworth
data journalism