How to Write Great Web Headlines

Adam Tinworth
Adam Tinworth

A couple of subbing-inclined colleagues of mine here at RBI have been running a great blog for the language love called The Engine Room for a while now, even though one of them has finally escaped the fabled brown towers of Sutton.

Now, I have even more evidence that they’re allowed out of the engine room, with a couple of guest posts JD has written for [Words at Work](
- [Print vrs Web]( - [Search and Searchability ](
Good advice in there, along with a nicely Austen-esque web headline. 🙂
headlinesonline journalismsub-editorswriting

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.