Talking of Apple, I made a fun discovery on the way home from Like Minds last week. I stopped off at my mother-in-law’s, and helped her sort through some old family stuff. Amongst the various bits of memorabilia were these two souvenir magazines from 1981:
Apple advertising, 30 years ago
[![1981 Royal Wedding mags](https://i0.wp.com/www.onemanandhisblog.com/content/images/2011/10/1981-Royal-Wedding-mags-thumb-400x466-2155.jpg?resize=400%2C466)](https://i0.wp.com/www.onemanandhisblog.com/content/images/2011/10/1981-Royal-Wedding-mags.jpg)
And in the Telegraph magazine was the most wonderful advert. It was an Apple advert, for the Apple II in the pre-Macintosh days:[![Apple advert from 1981](https://i2.wp.com/www.onemanandhisblog.com/content/images/2011/10/Apple-advert-thumb-520x696-2157.jpg?resize=520%2C696)](http://www.onemanandhisblog.com/archives/assets_c/2011/10/Apple%20advert-2157.html)
Not exactly a model of the modern, minimal Apple ad, is it?
Adam has been a blogger for over 20 years, and a journalist for more than 25. He currently works as a consultant and trainer, helping people do better, more engaged online journalism.