360 Integrated Earned Retrogressive Digital Media Social Media Second Screen Strategy
[via [Mark Payton on Google+](https://plus.google.com/114812212406230173522/posts/6qp6qKfoD3x)]
The media industry has been trapped in digital disruption for two decades. AI is only going to accelerate that change. Buckle up.
In amongst the relentless self-promotion, there are gems of wisdom to be found in LinkedInβ¦
The era of incremental media change is over, and the emerging media tsunami is upon us. It's exponential all the way from here on out.
Yes, being left behind is a risk. But so is destroying audience trust while leaving ourselves in hock to toxic companies.