Understanding media disruption

Adam Tinworth
Adam Tinworth

Carlo de Marchis, writing on Medium, summarises the changes happening to media:

There are 3 disruptions that are crucial for the future of media:

  • The disruption of media consumption
  • The disruption of media communication
  • The disruption of media production

It’s written in the context of broadcast, but it captures the triple pressures at work. Most people, in my experience, tend to forget about one or more of these when planning…

disruptioninnovationpublishing strategy

Adam Tinworth Twitter

Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.