What does it mean to be creative?

Adam Tinworth
Adam Tinworth

Compelling exploration of how creative minds function:

As psychologist Mihaly Csikszentmihalyi, who has interviewed creative people across various fields points out, creative people “show tendencies of thought and action that in most people are segregated. They contain contradictory extremes; instead of being an “individual,” each of them is a “multitude.”

The ability to switch between apparently contradictory modes of thinking is key. Fascinating.

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Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

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