Social Media
Posts about social media platforms, how to use them and techniques for getting the best results.
Bluesky is having a moment. Time to pay attention. Paid Members Public
Musk's close alignment with the new US President-elect has triggered a new exodus from X — with many communities heading for Bluesky. Will this be the tipping point for the new network?
Podcasting is the mainstream media now Paid Members Public
Now research suggests podcasting is mainstream, in the UK at least. Plus a PR over-reaches, and the debate about teens and social media
Forget the volume, feel the community Paid Members Public
The abandoned audience strategy of the 2000s might be our only hope in the 2020s. Plus, TikTok's seedy underbelly is in the open.
We need a social media POSSE Paid Members Public
But I'm not talking about an online lynch mob, but some new digital plumbing to make it easier to navigate a social media diaspora. Plus an AI tool worth exploring.
Can social media be safe and sane? Paid Members Public
TBH, Betteridge's law applies to that headline. But there are ways of avoiding the worst of it.
X predicts a riot Paid Members Public
Has the loosened moderation under Elon Musk lead to the thuggery on the UK's streets over the weekend? Plus a glimpse at the possible future of search.
Social posts that still do #numbers Paid Members Public
Get your social posts right, and they can still do the business, even on Facebook.
Mastodon loves journalism — and even Threads is warming to it Paid Members Public
A glimpse into a possible social media future for journalism.
