Social Media

Posts about social media platforms, how to use them and techniques for getting the best results.

The humour and morality void at the heart of Meta Members Public

A new book is confirming every dark suspicion we had about Facebook

Adam Tinworth
Adam Tinworth
Facebook
Wifredo Fernandez, senior director for government affairs, X talking to a parliamentary select committee

Caught between a Musk and a hard place Members Public

Following the diktats of the MemeMan gets much harder under the harsh eye of parliamentary scrutiny.

Adam Tinworth
Adam Tinworth
X (Twitter)
The earliest known image of a coffeehouse dated to 1674, showing the kind of coffeehouse familiar to Samuel Pepys.

Your coffee reading, or the Monday linkdump Members Public

For your amusement and edification as you sip your coffee

Adam Tinworth
Adam Tinworth
cms
A young person wearing a hoodie. Surrounding their head are floating icons of technology, books, clocks, and devices.

Audience Strategy: further reading Members Public

Some links, mainly for my Audience Strategy students - but of possible interest to others.

Adam Tinworth
Adam Tinworth
audience strategy
A beautiful redhead elf swoons into the arms of a dark warrior. And this is tame by romantasy standards

TikTok made me love it Members Public

A new genre of fiction is filling up the bestseller lists. And guess what's putting it there?

Adam Tinworth
Adam Tinworth
TikTok

Five telling quotes Members Public

Five pieces worth your times โ€” and quotes that show you why.

Adam Tinworth
Adam Tinworth
audience engagement
Mark Zuckerberg as a dictator on a throne.

Rule 1: Never trust Facebook Members Public

Zuckerberg is MAGAing Facebook and Instagram. But he's always done what suits the company, not what helps the users.

Adam Tinworth
Adam Tinworth
Facebook
An illustration representing the dance of numbers, instinct and conversation that make up audience work

Journalism is a social process: we need to connect with our audience Members Public

Building an audience is a skilful dance, combining numbers, instinct โ€” and good, old-fashioned conversations.

Adam Tinworth
Adam Tinworth
audience engagement