Social Media

Posts about social media platforms, how to use them and techniques for getting the best results.

a street scene with a group of police officers in high-visibility vests walking in formation in the background.

X predicts a riot Members Public

Has the loosened moderation under Elon Musk lead to the thuggery on the UK's streets over the weekend? Plus a glimpse at the possible future of search.

Adam Tinworth
Adam Tinworth
newsletter

Social posts that still do #numbers Members Public

Get your social posts right, and they can still do the business, even on Facebook.

Adam Tinworth
Adam Tinworth
Social Media

Mastodon loves journalism — and even Threads is warming to it Members Public

A glimpse into a possible social media future for journalism.

Adam Tinworth
Adam Tinworth
Social Media

Morning Coffee Reading: the video podcast is back, baby, back! Members Public

Meanwhile, AI can replace your site for a pittance, and the original sin of the 2010s exposed via Game of Thrones coverage…

Adam Tinworth
Adam Tinworth
podcasting
Finding sceptical news audiences on social media

Finding news audiences in the social media shift Members Public

In the first of a series of pieces inspired by the 2024 Reuters Institute Digital News Report, we look at the dramatic changes happening in social and what they mean for you.

Adam Tinworth
Adam Tinworth
reuters institute
A cartoon of a human supervisor checking the work on an AI robot who has been making social videos.

Social videos: No, AI can't do them by itself Members Public

That AI isn't putting you out of a job yet — but it might be about to change it…

Adam Tinworth
Adam Tinworth
AI
Good fences make good neighbours.

Collapsing Context Collapse Members Public

Mass scale social platforms were wildly profitable — but also terrible social environments for most people. We need more context in our communities.

Adam Tinworth
Adam Tinworth
community management
The sands of time are counting down for TikTok in the US

One year until TikTok is banned in the USA Members Public

The US Senate votes to force Bytedance to sell TikTok — or see it banned in the US. Social media is the new geopolitical battleground.

Adam Tinworth
Adam Tinworth
TikTok