Social Media
Posts about social media platforms, how to use them and techniques for getting the best results.
Life in the Kremlin's troll farm Paid Members Public
Some fascinating reporting on Russia's misinformation operations, and how they aim to influence elections…
The social media election that wasn't Paid Members Public
Dr Bart Cammaerts of the LSE [http://blogs.lse.ac.uk/polis/2015/05/12/did-britains-right-wing-newspapers-win-the-election-for-the-tories-spoiler-alert-probably-not-guest-blog/] : > What is clear, however, is that social media have had no or very little impact at all. The hashtag #Milifans and the nearly 10 million followers of comedian Russell Brand did not make
The celebrity, everyone's social media pseudo-friend Paid Members Public
Interesting exploration of the pseudo-relationships with celebrities that social media enables [http://www.psmag.com/books-and-culture/rihanna-doesnt-give-a-crap-about-you]: > Spitzberg describes how a fan might respond to something like a celebrity tweet and then, days later, see an unrelated tweet from the same celebrity and read meaning into it because they’
It's an "influencer" bubble, not a tech bubble Paid Members Public
Beware the hype of the social media gurus [http://observer.com/2015/04/how-to-survive-the-looming-tech-bubble-ignore-the-gurus/] : > So what we have here are ignorant people (Vaynerchuk, Brogan, Kawasaki, and friends) telling big brands and agencies to dump their money into unproven platforms, or platforms with really shady metrics that they can totally
Going native with social media content Paid Members Public
MG Siegler [http://parislemon.com/post/111101766802/can-snapchat-bend-content-to-its-will]: > True power is when media creates content explicitly for a network, rather than simply repackaging it. A useful insight. A lot of work has been done over the last decade on workflows and tech for pushing the same content through multiple
The (social media) crop shop Paid Members Public
A handy guide to getting image cropping right for social media [http://alisongow.com/2015/03/09/off-with-their-heads-crimes-against-cropping-in-tweets/] – with links to tools: > The thing is, even when it looks normal in the tweet, the preview (these examples are from Twitter and Tweetdeck) often doesn’t. I learned bitter lessons
Social media ennui, and its solution Paid Members Public
Euan Semple perfectly articulates a phase I go through regularly: social media weariness. > Some days I get wearied by it all. The latest tools, the latest memes, the constant updates, the selling, the PR, the self promotion, the cats. I wonder if we’ve lost the plot and the
