Social Media
Posts about social media platforms, how to use them and techniques for getting the best results.
The celebrity, everyone's social media pseudo-friend Paid Members Public
Interesting exploration of the pseudo-relationships with celebrities that social media enables [http://www.psmag.com/books-and-culture/rihanna-doesnt-give-a-crap-about-you]: > Spitzberg describes how a fan might respond to something like a celebrity tweet and then, days later, see an unrelated tweet from the same celebrity and read meaning into it because they’
It's an "influencer" bubble, not a tech bubble Paid Members Public
Beware the hype of the social media gurus [http://observer.com/2015/04/how-to-survive-the-looming-tech-bubble-ignore-the-gurus/] : > So what we have here are ignorant people (Vaynerchuk, Brogan, Kawasaki, and friends) telling big brands and agencies to dump their money into unproven platforms, or platforms with really shady metrics that they can totally
Going native with social media content Paid Members Public
MG Siegler [http://parislemon.com/post/111101766802/can-snapchat-bend-content-to-its-will]: > True power is when media creates content explicitly for a network, rather than simply repackaging it. A useful insight. A lot of work has been done over the last decade on workflows and tech for pushing the same content through multiple
The (social media) crop shop Paid Members Public
A handy guide to getting image cropping right for social media [http://alisongow.com/2015/03/09/off-with-their-heads-crimes-against-cropping-in-tweets/] – with links to tools: > The thing is, even when it looks normal in the tweet, the preview (these examples are from Twitter and Tweetdeck) often doesn’t. I learned bitter lessons
Social media ennui, and its solution Paid Members Public
Euan Semple perfectly articulates a phase I go through regularly: social media weariness. > Some days I get wearied by it all. The latest tools, the latest memes, the constant updates, the selling, the PR, the self promotion, the cats. I wonder if we’ve lost the plot and the
Teaching a teenager about social media Paid Members Public
Apparently a student on work experience at The Telegraph [http://tmgacademy.weebly.com/jashana.html] enjoyed my training: > One of the highlights during my week here, was getting the chance to attend a course with Adam Tinworth , a lecturer and journalist, called ‘Writing for the Web’. This course was
Twitter joins the Group Messaging game - and brings video, too Paid Members Public
[https://i0.wp.com/www.onemanandhisblog.com/content/images/2015/01/twitter-group-messages.png] A big – but expected – announcement from Twitter today. Group messaging is here: 30 seconds of Twitter video Possibly more interesting from a journalistic point of view is the fact that they’re adding video natively into Twitter
Your social media sermon for Sunday Paid Members Public
Simon Gough [http://mistergough.wordpress.com/2014/11/23/group-love/]: > At some point, caring about how many friends and followers we have will be the preserve of the self-obsessed and the corporate. What really matters is what we can do; how we can embrace the fluidity of the web
