Social Media
Posts about social media platforms, how to use them and techniques for getting the best results.
LeWeb: Social Business in 2010 and 2011 Paid Members Public
Some useful data about social business in 2010 and 2011.
My Snow Saviour: Social Media Paid Members Public
[https://i0.wp.com/www.onemanandhisblog.com/content/images/2010/12/snowysutton.jpg] Like pretty much everybody else who works in and around London, I’ve been caught in the travel problems caused by the onset of snow. I abandoned the car in the Sutton carpark last night, and took
On Social Commerce Paid Members Public
This made me chuckle [http://www.broadstuff.com/archives/2340-A-vacation,-and-some-observations......html] : > (A point made on one of the posts three years back was that Social Commerce was like your friend coming up to you at a pub or dinner party dressed in Coca Cola gear (or any other
Owning Social Meda, and APA Breakfasting Paid Members Public
My diary is filling up alarmingly right now, and it has been a hectic couple of days, but I just wanted to pause a second and blog a little about a talk I gave to the APA – the Association of Publishing Agencies [https://the-cma.com] – yesterday. It was pretty much
Media: Old, New & Social Paid Members Public
A neat quote that encapsulates where the divide between new and social media lies: > Adriana says: “I divide between old and new media on the one hand and social media on the other hand. New media is just digitalised old media. Social media are tools like blogs, tagging, podcasts,
The Dangers of Web Neophilia Paid Members Public
My job pretty much comes down to looking at all the new, shiny stuff on the internet, and figuring out how we can use it to garner traffic (or, more often, the right traffic), and then use that to make some money. In my experience, new social media tends to
Buttoning Up Our Blogs Paid Members Public
The observant might have noticed the arrival of the new, official, Tweet button [http://twitter.com/goodies/tweetbutton] and a more compact Facebook Like button on this here blog a few days ago. I tend to use OM&HB as a testing ground for things we could roll out
The Wave That Drowned Paid Members Public
Here’s the thing: the impulse to look for the next big thing is a good one. But you need a touch of discrimination, and a couple of basic rules to understand if something has a hope of success. If you look at every successful social media innovation, it has
