Social Media
Posts about social media platforms, how to use them and techniques for getting the best results.
Don’t write off social journalism yet Paid Members Public
Buzzfeed News and Vice crashing and burning has led to another wave of doomsaying about the future of journalism and social media. Let’s get some nuance back in the discussion…
Blue sky thinking about emerging social platforms Paid Members Public
There's a whole new wave of social media emerging. Do you need to be there now?
Media’s no good, very bad week Paid Members Public
More proof that VC funding and journalism are poor bedfellows — and that you should never trust a social media platform.
🤯 LinkS in bio Paid Members Public
Well, stone the crows. Instagram has unexpectedly done something we never thought they’d do…
Some notes on Substack Notes Paid Members Public
Who is the new Substack feature serving? Plus the final nail in the coffin of the keyword from Google.
What’s your Mastodon strategy? Paid Members Public
Is Mastodon the future of social media? Or is it a failed Twitter killer? It’s neither — and any audience team would be foolish to ignore it.
The Tickpocalypse is upon us Paid Members Public
Musk’s long threatened bonfire of the blue ticks is nearly here. And it could change the relationship between journalists and Twitter forever. Plus, some great weekend reads.
TikTok: should news organisations be on the platform now? Paid Members Public
TikTok is beloved of Gen Z — but a lot less popular amongst Western governments. With a US ban looming, here’s how to rethink your strategy.
