Adam Tinworth
So, I know brand content is where it’s at right now and all, and that fashion companies are leading the way. But why on earth has Karen Millen chosen to present their’s in such an intensely user-hostile way?:
Have these people never used the internet?
Brand content the user-hostile way
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Adam has been a blogger for over 20 years, and a journalist for more than 25. He currently works as a consultant and trainer, helping people do better, more engaged online journalism.