Adam Tinworth

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

Some helpful content for you Members Public

Google is rolling out a major new update, Facebook is killing its most useful tool, and we remember a genuine magazine pioneer.

Adam Tinworth
Adam Tinworth
newsletter

Substack’s hard yards: building a business when the cash dries up Members Public

As VC cash grows scarce, staff are laid off and big names start exiting the platform, Substack can ill afford PR blunders like cutting off an editor from work, because one of his clients left the platform.

Adam Tinworth
Adam Tinworth
substack
Google’s helpful content update could impact on SEO-driven sites

Major Google update incoming: the helpful content update is imminent Members Public

Google's hitting us with a major new update next week. Here's what you need to know.

Adam Tinworth
Adam Tinworth
SEO
A man with a Harris Hawk perched on his arm.

Newsletters and other decades-long overnight success stories Members Public

Can a format that's been around since the last century truly be something new?

Adam Tinworth
Adam Tinworth
newsletters

Facebook’s long, slow breakup with journalism is underway Members Public

Meta is putting Facebook's journalism-related features on the back burner. The social network's on and off relationship with news is finally over.

Adam Tinworth
Adam Tinworth
Facebook

Site note: search is back Members Public

There’s gold in them there archives…

Adam Tinworth
Adam Tinworth
admin

Obesity of experience Members Public

What's the role of experiential journalism in a world saturated in experiential social media?

Adam Tinworth
Adam Tinworth
Journalism

Instagram hasn’t been a photo app for a long time now Members Public

Are you old enough to remember when Instagram was about photos? I am. But nostalgia isn’t a social media strategy…

Adam Tinworth
Adam Tinworth
Instagram