advertising
Native advertising: good for publishers, terrible for brands? Paid Members Public
Copyranter on Buzzfeed’s flavour of native advertising [http://copyranter.blogspot.co.uk/2014/06/buzzfeeds-native-advertising-is-nothing.html] : > In an interview with Wired last February, Peretti spouted [http://www.wired.co.uk/magazine/archive/2014/02/features/buzzfeed] about how they “label everything really maniacally” (How does one label an
Allister Frost: Noble marketing through brain hacking? Paid Members Public
*Liveblog: open to error, inaccuracies and howling typos*** ** [https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/allister-frost.jpg] Allister Frost, managing director, Wild Orange Media [http://www.wildorangemedia.com] Have we ever been to Go Ape [http://goape.co.uk]? He has. And he’s talking about
Why your website is ugly Paid Members Public
Duncan Arthur [http://www.bandt.com.au/opinion/cleaning-up-digital-publishing]: > We’ve seen traditional publishers we applaud for beautifully designed print publications throw out their own rulebook for their web-based versions. High-end design, it seems, has been viewed as incompatible with amassing the glut of page views and ad impressions,
The new tech tabloids Paid Members Public
Harry Marks on the high-profile, high traffic technology blogs [http://curiousrat.com/home/2012/8/15/curious-rat-20.html]: > Business Insider, CNet, ZDNet, eWeek, Gizmodo, and the rest (there really are too many to name) aren’t news organizations, they’re the online equivalents of 24-hour cable news noise networks
Skype: what is this strange human concept of "conversation"? Paid Members Public
Andrew Grill, talking about Skype’s plans for in-call advertising [http://londoncalling.co/2012/06/skype-will-fail-when-conversation-ads-launch-and-disrupt-your-calls/] : > “highlight unique and local brand experiences”- what?? Humans don’t speak like this to to other humans. This is ad speak. There is a clear phenomenon where people get so embedded in
Saturday Night's fine for content Paid Members Public
So, Saturday night. Like the party animal I am, I’m sat around the house perusing the interwebs. I know how to live. But while I was happily browsing away, I happened across a video on the site of a Like Minds acquaintance [http://www.organic-development.com/blog/what-s-hot-in-the-digital-world-this-week.html]
Apple advertising, 30 years ago Paid Members Public
Talking of Apple, I made a fun discovery on the way home from Like Minds last week. I stopped off at my mother-in-law’s, and helped her sort through some old family stuff. Amongst the various bits of memorabilia were these two souvenir magazines from 1981: [![1981 Royal Wedding mags]
About your advertising-led business model... Paid Members Public
[![Safari Extension Gallery](https://i1.wp.com/www.onemanandhisblog.com/content/images/2011/10/safariextensionsgallery-thumb-520x320-2133.png?resize=520%2C320)](https://i1.wp.com/www.onemanandhisblog.com/content/images/2011/10/safariextensionsgallery.png) So, I wondered over to the [Safari Extensions Gallery](https://extensions.apple.com/) to grab the [new Evernote