analytics

Journalism: a craft with some useful metrics Members Public

Martin Belam on the reasons for his latest post [http://martinbelam.com/2015/piggy-back-part-ii/]: > And having just sat through an event where one of the questions was a worry that knowing something about SEO or writing for social risks “losing the craft” of journalism, I thought it was worth

Adam Tinworth
Adam Tinworth
analytics

Dark traffic rising? No need to panic Members Public

This is not news [http://www.businessinsider.com/the-guardians-dark-social-traffic-problem-2014-10#ixzz3IHriBi5P] . The fact that people think it is is news: > The Guardian’s website is being swamped by unidentifiable “dark traffic”, and executives at the company cannot figure out where it is coming from. “Dark traffic” reflects views on a

Adam Tinworth
Adam Tinworth
analytics

This guy analysed what data Buzzfeed is collecting about you - and you won't believe what he found… Members Public

Dan Barker’s been poking at the tracking javascript on Buzzfeed, and found some very interesting data being captured from quizzes [http://barker.co.uk/buzzfeediswatching]: > In other words, if I had access to the BuzzFeed Google Analytics data, I could query data for people who got to the

Adam Tinworth
Adam Tinworth
analytics

Reports of Google+'s death have been greatly exaggerated Members Public

Google+ is still being developed. For now.

Adam Tinworth
Adam Tinworth
analytics

Why do we obsess over home pages no-one uses? Members Public

[https://i2.wp.com/www.onemanandhisblog.com/content/images/2014/05/screen-shot-2014-05-15-at-11-19-23-am.png] Talking of homepage traffic, Zachary Seward has actually looked into the NYT homepage traffic [http://qz.com/209950/the-homepage-is-dead-and-the-social-web-has-won-even-at-the-new-york-times/] for Quartz: > Traffic to the New York Times homepage fell by half in the last two years,

Adam Tinworth
Adam Tinworth
analytics

Sustainably profitable digital publishing - #newsrw Members Public

Panel discussion on sustainable business models, chaired byKathryn Corrick, digital media consultant. Lucia Adams, The Times – When they launched a paywall, people predicted a disaster. But it hasn’t turned out that way, and now all the newspapers are trying to solve the same problem. The big change is the

Adam Tinworth
Adam Tinworth
analytics

Socialbakers serves up Socially Devoted - social media rankings for business Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/06/Jan-Rezab-socialbakers.jpg] Why do so many businesses which claim to be social have closed Facebook walls? How many companies use social media as more than a thin layer on top of traditional businesses. Good questions, and Jan Rezab, Co-Founder

Adam Tinworth
Adam Tinworth
analytics