Cuttings
Cuttings #1
Essential reads on AI, SEO and Bluesky
Social Media
The post X-battle: Threads is down, but not out
The fight to capture ex-X users heats up, as Meta, the sleeping giant, wakes up and realises that it has a blue butterfly problem…
Bluesky
The Bluesky explosion and the Substack trap
The Twitter offshoot is edging towards becoming an X replacement — and two old school web thinkers critique Substack
Bluesky
Bluesky is having a moment. Time to pay attention.
Musk's close alignment with the new US President-elect has triggered a new exodus from X — with many communities heading for Bluesky. Will this be the tipping point for the new network?
social networks
What comes after Twitter?
And are we wordsmiths doomed to be replaced by the video stars?
microblogging
The would-be Twitter replacements: who's winning and who's dead?
Elon Musk's takeover of Twitter prompted a raft of competitors to launch. Which ones are still surviving?
analytics
Sell the harder story, don’t just milk the easy one
Too many editors hide behind analytics when making bad choices on which stories to prioritise. And what's going on with the would-be Twitter replacements?