archives
This is lovely: > R.I.P Tom Petty, scanning negs from archive today from a London visit in the 1990's...#TomPetty [https://twitter.com/hashtag/TomPetty?src=hash&ref_src=twsrc%5Etfw] #TomPettyRIP [https://twitter.com/hashtag/TomPettyRIP?src=hash&ref_src=twsrc%5Etfw] #travelingwilburys
business models
The phrase “pivot to video” has become a common “strategic” explanation for newsroom layoffs over the last couple of years. It’s, on the surface, convincing, because the rise of video content, especially social video, real. It’s a booming area. But all too often the excuse doesn’t match
Norway’s Amedia is successfully converting local newspaper readers into digital subscribers. Here’s how they do it.
aggregation
Has our lust for innovation made us move on from ideas too quickly? I’ve been mulling that over for most of the day, since I read Charlie Wurzel’s long piece on Gabe Rivera and Techmeme [https://www.buzzfeed.com/charliewarzel/meet-the-man-who-shapes-techs-narrative] . Unless you’re a blogger of a
content strategy
What happens when you stop publishing new material and take a hard, professional look at your archives? The Buffer team decided to find out [https://stories.buffer.com/we-stopped-publishing-new-blog-posts-for-one-month-heres-what-happened-78380b1c364f#.21nf009mb] : > Having not published original content on the blog for 30 days, we saw only a 4 percent dip in
content strategy
Paul Bradshaw does an interesting thing in sharing his answers to student questionnaires on his site [https://onlinejournalismblog.com/category/faq/]. It’s interesting, because sometimes the questions are as indicative of the mindset amongst students as the answers are about the rest of us. So, here’s a recent
content strategy
Simon Owens’ reason for cross-posting to his blog, Medium and LinkedIn [https://medium.com/marketing-102/why-every-blog-post-should-be-crossposted-to-linkedin-and-medium-659be418ebe9] : > The harsh reality is that only a tiny fraction of your social media followers will click on a link to an outside website, and most prefer to interact and consume content that’s
content strategy
MG Siegler [http://parislemon.com/post/111101766802/can-snapchat-bend-content-to-its-will]: > True power is when media creates content explicitly for a network, rather than simply repackaging it. A useful insight. A lot of work has been done over the last decade on workflows and tech for pushing the same content through multiple
content strategy
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2015/01/evergreen-housing.jpg] Vox remains one of the most interesting experiments in digital journalism , because it’s so very aggressive in stepping away from the “flow” of traditional print news, and into creating “stock” evergreen content [https://www.journalism.co.
content strategy
The content we talk about least right now is content that gets a lot of reads, but no social media shares, Likes or retweets. Too many systems are set up to monitor these external marks of quality – from Facebook’s newsfeed algorithm, to Google’s search algorithm. How do we
adam tinworth
Maybe it’s down to a couple of decades extracting them from others. That said, I suspect I should be a tough more politic when I’m interviewed: > Tinworth’s style is both genial and refreshingly frank -”the market research we used to do to understand print readership
content strategy
Journalists have a very strange view of archive content sometimes.