audience strategy
Friday night's fine for linkin'
Lots of good stuff to read – and think about – over the weekend
audience strategy
Lots of good stuff to read – and think about – over the weekend
Future of Media Technology
So, you have subscribers. How do you keep them? Panelists from across journalism discuss different approaches.
news:rewired
How do you win an audience. convert them to subscribers — and retain them in tough economic times? A news:rewired panel explores past sucesses and future strategies.
membership models
Members and subscribers are not the same thing. We're at a moment of inflection in journalism, and understanding the difference might be crucial.
newsletters
Five reads on subscriptions and membership models, to give you some hope about the future of journalism.
apple news
Quick first impressions of the launch of Apple News+
business models
Journalism needs a new business model. Hell, it need many new models. Here's a bunch of them from news:rewired
publishing strategy
This is rather spectacular: Spectator subscriptions are at an all-time high, but not only that — print subscriptions are, too. Here’s how editor Fraser Nelson expains it [https://blogs.spectator.co.uk/2018/02/the-spectators-print-sales-hit-a-190-year-high-thanks-to-digital/] : > Digital is behind the renaissance of print. The website brings millions of people to
business models
There’s a new journalism aggregator in town, called Compass – and it’s attempting to be a Netflix for news [http://www.compassnews.co.uk/]. Isolde Walters spoke to Matilde Giglio about the subscription-based app [https://www.girlwithoutaniche.com/home/2017/3/13/w10i9y1x2vrkxbu17qgziqhg26ord7] : > It’s a bit like
business models
Richard Horgan [http://www.adweek.com/fishbowlny/toronto-star-headline-coffee/385236]: > From north of the border, a rather interesting new revenue experiment. Canada’s largest newspaper, the Toronto Star, this week announced the launch of a new monthly in-house subscription service: Headline Coffee. Yup, a coffee subscription service from a newspaper
apple
You know, the publishing business might not be doing itself any favours with its fervent opposition to the Apple subscription terms [http://www.onemanandhisblog.com/archives/2011/02/a_little_devils_advocacy_on_ipad_subs.html] . The more posts like this [http://counternotions.com/2011/02/16/stores/] that appear,
apple
A couple of interesting links, that make an excellent *aperitif *to my last post: - [The Newsonomics of Apple/Press+/Google’s pay-for-all](http://www.niemanlab.org/2011/02/the-newsonomics-of-the-applegooglepress-pay-for-all/) – nice breakdown of the key issues around the Apple subs model, publishers’ reaction to it and the relevance of the